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Updated January 22, 2008


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Southwest Airlines, Chase Co-Sponsor Lenny Kravitz ''Love Revolution Tour''
Date: 1/22/2008 9:00:00 AM


Rapid Rewards Visa Signature Cardmembers and Fans Given Chance to
Win Special Give-Aways and Up-Close-and-Personal Experiences with
Lenny Kravitz

WILMINGTON, Del. & DALLAS--(BUSINESS WIRE)--Jan. 22, 2008--Lenny
Kravitz fans will be flying high this winter as Southwest Airlines and
Chase Card Services, a division of JPMorgan Chase & Co. (NYSE:JPM),
co-sponsor acclaimed musical artist Lenny Kravitz's upcoming "Love
Revolution Tour." As the official financial institution and airline
sponsors of the tour, Southwest Airlines and Chase will offer Rapid
Rewards Visa Signature(R) cardmembers and Lenny Kravitz fans a chance
to win special give-aways and experiences, such as free flights,
access to cardmember-only lounges at some concert venues and even a
chance for private meet-and-greet opportunities with Lenny Kravitz.

As co-sponsors of the Lenny Kravitz "Love Revolution Tour,"
Southwest Airlines and Chase will offer a select number of tickets for
the Denver, Philadelphia and San Francisco concerts especially for
Southwest Rapid Rewards Visa cardmembers. Additionally, to bring the
tour experience to life for cardmembers in those markets, Southwest
and Chase will sponsor lounges with special access for current
Southwest Rapid Rewards Visa cardmembers who show their card and for
those who apply for the card at the concert. While cardmembers enjoy
the lounge, Southwest will offer an "in-lounge" sweepstakes
for roundtrip tickets to anywhere Southwest Airlines flies.

For die-hard Lenny Kravitz fans in Denver, Philadelphia and San
Francisco, Southwest Airlines and Chase are also offering the chance
for selected Rapid Rewards Visa cardmembers in each market to win
unique, memorable experiences and concert items, ranging from private
meet-and-greet opportunities with Lenny Kravitz to signed memorabilia
to concert tickets.

"We are excited to co-sponsor the 'Love Revolution Tour' with our
long-time partner Chase," said Amy McKinney, Southwest Airlines
Partnership Marketing Specialist. "We continuously look for new ways
to bring meaningful experiences to our cardmembers - giving them the
opportunity to see Lenny Kravitz perform and experience the tour is
one way to show our appreciation for their loyalty."

"One of the foundations of our partnership with Southwest is to
offer Rapid Rewards Visa cardmembers truly unique benefits," said Kian
Conley, General Manager, partner business unit, Chase Card Services.
"Supporting Lenny Kravitz's tour allows us the opportunity to reward
cardmembers with special experiences, and we're excited to offer our
cardmembers the chance to connect with such an acclaimed musical
artist."

About the "Love Revolution Tour"

Lenny Kravitz's "Get on the Bus with the Love Revolution"
exclusive club tour is happening in conjunction with the release of
his eighth studio album, It Is Time For A Love Revolution. Featuring
14 new songs, including the singles "Bring It On" and "I'll Be
Waiting," the album is the artist's first new release in over three
years. As the title indicates, the album is a thunderous rock 'n roll
call-to-arms featuring Kravitz singing songs of a love revolution
backed by a universal blend of soul, funk, and jazz grooves and the
undeniable, anthemic lyricism that's been his trademark from day one.
The tour currently has nine scheduled stops in the US and will run
from January 17 to February 1, hitting cities such as San Francisco,
Los Angeles, Denver, Minneapolis, Chicago, Detroit, Boston,
Philadelphia and New York.

Bringing Rapid Rewards to Cardmembers

In 2007, marking the 20th anniversary of Southwest Airlines'
frequent flyer program, Southwest Airlines and Chase unveiled enhanced
benefits for Rapid Rewards Visa Signature cardmembers, including
offering Double Reward Dollars on Southwest Airlines flights,
Southwest Airlines Vacation package purchases, and Rapid Rewards
Preferred Hotel and Rental Car Partner purchases, an appreciation gift
of two Rapid Rewards credits on the Cardmember Anniversary plus
exclusive offers from Southwest Airlines and Chase. For more
information or to apply for the Rapid Rewards Visa Signature Card,
visit
www.southwest.com/flyaway or www.chase.com

About Southwest Airlines

After almost 37 years of service, Southwest Airlines continues to
differentiate itself from other low fare carriers--offering a reliable
product with impeccable Customer Service. Southwest Airlines is the
most productive airline in the sky and offers Customers a productive
traveling experience. Southwest recently updated its gate areas and
improved its boarding procedure to make flying Southwest convenient
and simple. Southwest Airlines (NYSE:LUV), the nation's largest
carrier in terms of domestic passengers enplaned, currently serves 64
cities in 32 states. Based in Dallas, Southwest currently operates
more than 3,300 flights a day and has more than 33,000 Employees
systemwide.

About JPMorgan Chase & Co.

JPMorgan Chase & Co. (NYSE:JPM) is a leading global financial
services firm with assets of $1.6 trillion and operations in more than
50 countries. The company has more than 154 million credit cards
issued. Under the Chase and JPMorgan brands, the firm serves millions
of consumers and businesses in the United States and many of the
world's most prominent corporate, institutional and government
clients. Information about the firm is available at
www.jpmorganchase.com


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